As a brand marketer, I'm a big believer in 'branding the customer experience, ' not just selling the service.

John Sculley
Some Similar Quotes
  1. Any customer can have a car painted any colour that he wants so long as it is black. - Henry Ford

  2. Unless they are off duty, no matter how wide it is, and even when it is sincere, a smile seems fake if the job description of the person who is smiling includes smiling. - Mokokoma Mokhonoana

  3. The purpose of a profession is to fulfil the personal wishes of a prospect. - Amit Kalantri

  4. Change is constant. - Rajen Jani

  5. Time well-spent is life well-lived. - Rajen Jani

More Quotes By John Sculley
  1. We expect teachers to handle teenage pregnancy, substance abuse, and the failings of the family. Then we expect them to educate our children.

  2. When I left Apple, it had $2 billion of cash. It was the most profitable computer company in the world - not just personal computers - and Apple was the number one selling computer.

  3. I have found that I always learn more from my mistakes than from my successes. If you aren't making some mistakes, you aren't taking enough chances.

  4. As a brand marketer, I'm a big believer in 'branding the customer experience, ' not just selling the service.

  5. Everything at Apple can be best understood through the lens of designing. Whether it's designing the look and feel of the user experience, or the industrial design, or the system design, and even things like how the boards were laid out.

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